divan.ru at MosBuild 2025

Last year at MosBuild 2024, the uniqueness of the interior at the divan.ru stand was revealed by designers Dima Loginov, Zhenya Zhdanova and Elena Teplitskaya. Using the space as an opportunity for visual, tactile, sound and associative perception, they presented their personal vision of design.

This time, the brand has prepared unique commercial interiors especially for the event, designed for offices, coworking spaces, retail spaces, showrooms, cafes, restaurants, hotels, studios, clubs, centers and salons, as well as for use by developers. Everything is thought out from the point of view of aesthetics and functionality - each zone has information panels with the characteristics and cost of all configurations and goods.

This concept of the stand is connected with the global change of strategy of divan.ru. Instead of the path of foreign and regional expansion, the brand concentrated on its own business-to-business direction. Despite the clear association with the home, about 40% of the retailer's sales now come from furnishing commercial and state companies. divan.ru has been working in this direction since its inception.

Exclusively for MosBuild 2025, divan.ru placed a new product in the exhibition - Dopamine. This is a large collection of furniture and textiles in bright colors, created in the outdoor-indoor trend - it can be used both on terraces and verandas, and in interiors.

The stand will be accompanied by design experts. They will tell you about the latest trends and select fresh solutions for any space — from finishing to furniture. The library of materials from divan.ru and partners contains 1000+ samples of fabric, fittings and finishing materials.

Business owners and designers will find ready-made interior solutions at the stand that can be purchased immediately, and visitors will find inspiration and new ideas. You can view and test new products from divan.ru from April 1 to 4 at stand F2043 (pavilion 2, hall 6) during the MosBuild 2025 exhibition.

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Change strategies And new reading: divan.ru will present interior solutions For business on MosBuild 2025